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What people think of Touchpoint Dashboard


Touchpoint Dashboard will allow us to better bridge the gap between process of creating a journey map and being able to pull actionable insights out of it.  The tool’s ability to help us manage data and measure performance will help us develop smart improvement projects for our clients and add significant value to them.

Daan Noordeloos, Manager E-commerce transavia.com

Touchpoint Dashboard is very easy to use, and it has the flexibility to allow us to completely customize the design of our journey map to meet our needs. One of the best things about it is that it helps us visualize every step of the customer journey and share it with our colleagues so that we’re all on the same page.


This tool is going to bring our customer journey mapping projects to a new level and enhance our ‘Big Data Map’ and the ‘Company Touchpoint Blueprint’ offerings, which are essential building blocks for any customer experience architecture.


We’ve been searching for a long time for a purpose-built tool to support the fast-growing customer experience management discipline in the Netherlands and help facilitate customer journey mapping sessions.