Consultants’ Corner

Why should a company choose you to lead their customer journey mapping initiative?  Touchpoint Dashboard can give you the competitive advantage you’re looking for!

Simply put, Touchpoint Dashboard can help you win more accounts — business that previously only the biggest firms with fancy tools could land.  Touchpoint Dashboard provides consultants like you with powerful, yet affordable, technology that will streamline and enhance your customer journey mapping process.  It gives you the power to deliver the intelligence your clients need to transform their business.

Regardless of the mapping methodology you use, or whether you’re an expert-level mapper or are just starting out, Touchpoint Dashboard can mesh with your unique style, making your mapping projects more insightful and successful.

Here are a few of the tool’s features that give consultants like you a competitive edge and enable you to deliver more value to your clients:

  • Automation & Efficiency:  The speed with which you deliver a map can make or break the project and the support you receive.  With Touchpoint Dashboard, you can get your client’s map to them faster, keep them engaged and focused and set them on track to deliver best-in-class customer experience!  Instead of creating a map manually, and then recreating it every time there is new data, Touchpoint Dashboard automates the process.  You can now spend less time designing your client’s map and devote more time to building quality, meaningful information into it, including voice of the customer (VoC) data.  Then, when it’s finished, you can use Touchpoint Dashboard to clearly outline how your client’s touchpoints affect their bottom line so they can ultimately improve it.
  • Collaboration:  As you know, the more a client is involved, the more they will take ownership in the map and the resulting action items.  Touchpoint Dashboard makes the entire mapping process collaborative, giving clients more opportunity than ever before to be involved.  Whether it’s just viewing and proofing the map, or being able to upload content, Touchpoint Dashboard gives clients as little or as big of a role in the map development as you decide.  With Touchpoint Dashboard, your clients no longer have to wait days or weeks for you to finish their map.  They can now log in to monitor the progress and even contribute.  A competitive advantage for you?  Yes!
  • Easy-to-Share Findings:  After doing all your customer research and analysis, you need to concisely present your findings.  You need to visually represent all of the data you collected and build a compelling case for change.  A Touchpoint Dashboard map gives you the power to clearly illustrate where your client falls short of customer expectations.  Because it delivers “dashboard” views of data that are customized for different stakeholders (executives, managers, associates), you can easily provide an executive a high-level report, then turn around and show mid-level managers the details they need to take action and manage to the standards established by their brand.  Widespread organizational involvement is critical to the success of any customer experience initiative.  Touchpoint Dashboard makes it easy to share your findings with all employees and win their support.
  • Progress Management & Measurement:  The consultants we’ve talked to say their clients always ask for a repeatable approach — a way to use their consultant’s findings and format and continue to manage and measure their progress on their own.  A Touchpoint Dashboard map makes this possible, and opens the door for additional project management and coaching work for you.  When you use the Touchpoint Dashboard tool, you can white label it to reflect your brand and leave the product behind.  Clients love this because they can update their map and measure their progress on an ongoing basis.  You’ll love it because it gives you a way to monitor your client’s activity and step in to provide coaching if you notice a lag.

Contact us today to learn how you can put the power of Touchpoint Dashboard to work for you so you can grow your customer journey mapping consulting business and deliver even more value to your clients, or explore the list of the current consultants in our network.

 

 

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